Sniff-Mas Paw-Tay


Bark all about it…Chicago canines and their humans are invited to join pet insiders Sidewalk Dog and ManyPets for Sniff-Mas, a howliday party designed especially for them at Midwest Coast Brewing Company on Sunday, December 19 from noon to 4 p.m. Midwest Coast Brewing Company will be taken over as a festive canine wonderland complete with seasonal tunes, treats for pups and their humans, free pet pictures with Santa Paws himself, and more!

“This event we’re hosting with ManyPets provides a great opportunity to spend some quality time with your pupper during the busiest time of the year,” says Ali Jarvis, CEO and Founder of Sidewalk Dog. “Enjoy special treats, win prizes, and get a free photo with Santa to make the memory last a lifetime.”

Highlights include:

  • Pet Pics with Santa Paws: Snap a pic with Old Saint Nick from noon to 3 p.m. Join our friends at the photobooth, Merlo Media, and receive a printout to hang on the mantel as well as a digital copy for your howliday cards.

  • Sniff-Mas Souvenir: The first 100 humans to arrive will receive an event pint glass as a souvenir.

  • Howliday Shopping: Local makers will be on-site so you can shop for all on your gift list while enjoying the holiday party of the season. Shop from Ava’s Pet Palace and Chicago Dog Co., Sir Dogwood and more!

  • Be Festive as Fluff: Any pup who comes in costume will be entered into our raffle to win drool-worthy prizes. Pet parents are welcome to dress up too…the more the merrier!

  • Get on the Nice List: Dog rescue group, One Tail at a Time, will be on-site collecting new dog toys for their howliday toy drive. Learn more about this incredible rescue group and shop their merch too!

Sunday, December 19th
12-4 pm (Santa 12- 3 pm)
Midwest Coast Brewing Company, 2137 Walnut Street in Downtown Chicago
(The patio will be tented and heated, so you can party inside and out)

This event is brought to you by ManyPets Pet Insurance. With some of the best rates in the country (starting at $20 a dog), ManyPets provides the peace of mind that you’ll always be able to take care of your dog if they suffer an accident or illness.

About Sidewalk Dog
As a trusted resource for today’s pet parents, Sidewalk Dog delivers award-winning content in our signature voice (relatable, witty, and irreverent), unGoogleable intelligence (like restaurants with dog menus), and meaningful opportunities to support rescues and shelters. As a trusted partner for pup-lovin’ brands, Sidewalk Dog specializes in effective digital advertising solutions that result in off-the-charts audience engagement, weaving opportunities to give back to local rescues and shelters into many of our campaigns. Current markets: Chicago, Denver, Minneapolis, and Seattle, with additional markets on the horizon in 2022. For more information, visit